Audiences

The fact that we are aiming it at a more niche audience, people who are interested in short film specifically 20 – 35 year olds, as opposed to a mainstream audience means that we haven't had create the film for the majority but for short film enthusiasts, looking for something new and quirkier. The soudntrack used, may attract a slightly older audience too, perhaps interested in the old country and rhythmn & blues genre, which is probably quite misguiging as you would hear that sort of music in a western film: breaking the sterotype boundries.

we thought of our piece as being marketted towards 20 - 35 year olds as it targets this technology 'age': obsessed with their laptops, IPhones and blackberries. We wanted to signify how the power of technology can affect your day-to-day life and that it litrelly can haunt you. We used programmes in the TV sequence that would be recogniseable too for e.g. The Countdown theme tune. It is highly recogniseable for the plain fact that it has been around for around 30 years: ever since this age group were children: making people relate to it from their childhood, as if this man has not grown up since this age.

Audience feedback:

A lot of the year 12's that we asked, seemed to enjoy the film as a whole but the two main points they said were that they grew a bit bored by the end and that the comical music started to grate on them. The short was also posted on Youtube, Facebook and Vimeo - not receiving a lot of feedback or interest. My friends who did comment did not really have much constructive feedback for us, although one did say he would have liked to have see a lot more quirky things and places where the fridge ended up but really liked the editing for the bus stop part.